JDE Common Grounds is a coffee supplier engagement program developed in partnership between JDE and Rainforest Alliance designed to continuously improve the social and environmental conditions in origins where coffee is grown. There are 3 core elements of the program Sustainability of Land, Equality of People and Prosperity of Farmers.
This video series focuses on how coffee continues to shapes the lives of farmers in Peru.
Client: Jacobs Douwe Egberts
Director: Raphaël ter Maat
DOP: Marnix van Oudheusden
Sound: Marco Espinosa
Edit: Raphaël ter Maat
Project management: Onur Üçüncü
More info via jacobsdouweegberts.com/cr/
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